What's the difference between a startup and a scale-up?
Startup and scaleup describe two different stages of company growth.
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Bloom Content Team
- Aug 6
- 3 min
Brand archetypes: what are they?
Have you ever felt a connection, attraction or affinity to a certain brand?
This could be down to brand archetypes.
Bloom Content Team
- Jun 15
- 4 min
Marketing Pride in 2021: How to be less performative and more meaningful.
True allyship goes beyond simply changing a logo, it is taking action and working towards real change.
Bloom Content Team
- May 13
- 5 min
30 FREE marketing resources for entrepreneurs and startups
We are passionate about supporting entrepreneurs and startups. This is why we are letting you in on some trade secrets.
Bloom Content Team
- Apr 12
- 4 min
Post-lockdown marketing *every* startup needs
The light at the end of the tunnel is glowing brighter by the day. As we emerge from lockdown, marketing your startup should be at the...
Bloom Content Team
- Mar 17
- 5 min
What are NFTs and how can brands leverage them?
Imagine spending $69 million on a piece of art that you can never physically touch or hang on a wall. Welcome to the wild world of NFTs....
Bloom Content Team
- Mar 16
- 9 min
In Review: Bloom Presents International Women's Day 2021
The past 12 months have been historically tumultuous, thanks to a little-known virus called COVID-19. But how did a health crisis impact...
Bloom Content Team
- Feb 11
- 4 min
Clubhouse: shiny new thing or the next social frontier?
Clubhouse is a new social media platform that is audio-based instead of images, videos or text. You may have heard of it already, but is...
Bloom Content Team
- Dec 9, 2020
- 7 min
Year in Review: 2020 Marketing
Marketing can be like art; holding a mirror to society as a visual representations of the world at a particular point in time. So, what...
Bloom Content Team
- Dec 2, 2020
- 1 min
Bloom gains official flexible employer status with new "Flexification" seal of approval
As a forward-thinking, creative, and dynamic marketing agency, Bloom does not think twice when it comes to when, how, or where our team...
Bloom Content Team
- Nov 22, 2020
- 1 min
Congratulations to Stephanie Melodia named UK Top 20 Most Influential Female Founder
Stephanie Melodia founded Bloom in 2017 with the mission of delivering practical, affordable, expert marketing support to early-stage...
Bloom Content Team
- Sep 14, 2020
- 2 min
Are the channel wars over?
Research has shown, time and time again, that campaigns running across multiple channels far outperform those that do not. In fact, the...
Bloom Content Team
- Jul 20, 2020
- 8 min
The marketing acronyms you need to know
Welcome to Bloom's Definitive Glossary of Marketing Terms. Us marketers like to turn a thing into a concept, and turn that concept into...
Bloom Content Team
- Jun 8, 2020
- 4 min
Supporting BLM - avoiding performative activism
As brands compete for a small window of our attention, it's essential we realise that window rightfully belongs to the BLM movement.
Bloom Content Team
- May 3, 2020
- 3 min
Money help for entrepreneurs during COVID-19
Bloom exists to support entrepreneurs make their businesses, well, bloom. During these challenging times, we've enlisted the expertise of...
Bloom Content Team
- Apr 10, 2020
- 3 min
The Power of reframing for entrepreneurs
A common concept among coaches, the mental act of "reframing" essentially means taking an existing event - usually a negative one - and...
Bloom Content Team
- Mar 19, 2020
- 4 min
Your Startup guide during Coronavirus
We are living in strange and unprecedented times, as the outbreak of a new virus in China earlier this year spread to other parts of the...
Bloom Content Team
- Mar 10, 2020
- 5 min
In Review: Bloom Presents International Women's Day 2020
Every March and September, we host our biannual events - as part of the 'Bloom Presents' series - to bring people together IRL, mingle...
Bloom Content Team
- Feb 18, 2020
- 2 min
IWD Special: Female-founded brands you need to know about
In the run-up to International Women's Day this year, Bloom is excited to announce another one of our exciting events in our biannual...
Bloom Content Team
- Feb 14, 2020
- 2 min
Join us at our next event!
Ahead of International Women's Day, Bloom celebrates female leaders and sparks stimulating conversation around the advancement of gender...
THE VINE
When we're not busy creating content for clients, we're sharing our musings, insights, and experiences over here on the Bloom blog, a.k.a. 'The Vine'.
Grab a cuppa, kick back and enjoy. Feel free to drop us a comment and get involved in the conversation!
