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So, what exactly *is* a scale-up?
Whether you are an entrepreneur or you work for a growing company, knowing what a scale-up really is will help you recognise what stage your
Bloom Content Team
Nov 29, 20223 min read
The scale-up guide to UNICORN status: 5 steps for growth
Elusive, intriguing, and magical - both the mythical creature and company status share the same term, originally coined by Aileen Lee, the F
Bloom Content Team
Jun 3, 20224 min read
How to select an agency? 5 ways to decide
Choosing the right agency for your high-growth tech scale-up is an important decision that can backfire if not handled correctly. Perhaps yo
Bloom Content Team
Apr 21, 20224 min read
Should you work with an agency? 3 key questions to ask yourself first
Working with an agency gives businesses access to premium talent, the flexibility of a parachute team, and fresh ideas to help clients reach
Bloom Content Team
Apr 9, 20225 min read
Goodbye marketing funnel, hello hourglass model
When it comes to the journey that a customer takes, we tend to look at it as a process from start to finish,taking them from a potential
Bloom Content Team
Feb 14, 20223 min read
What's the difference between a startup and a scale-up?
Startup and scaleup describe two different stages of company growth.
Bloom Content Team
Sep 5, 20214 min read
THE VINE
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When we're not busy creating content for clients, we're sharing our musings, insights, and experiences over here on the Bloom blog (a.k.a. The Vine)
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