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How to get the best from your agency
Choosing the right marketing partner for your high-growth tech scale-up is an exciting process. But - much like hiring - a lot of...
Bloom Content Team
May 20, 20225 min read
From pitch to partnership: 3 golden tips for agency success
The road from pitch to partnership can be fun and challenging in equal measures - for both sides of the fence. For agencies, there's a risk
Bloom Content Team
Apr 27, 20223 min read
How to select an agency? 5 ways to decide
Choosing the right agency for your high-growth tech scale-up is an important decision that can backfire if not handled correctly. Perhaps yo
Bloom Content Team
Apr 21, 20224 min read
Should you work with an agency? 3 key questions to ask yourself first
Working with an agency gives businesses access to premium talent, the flexibility of a parachute team, and fresh ideas to help clients reach
Bloom Content Team
Apr 9, 20225 min read
In Review: Bloom Presents International Women's Day 2022
This year's 'Bloom Presents' panel event for International Women's Day spotlit female founders who succeeded in raising capital for...
Bloom Content Team
Mar 8, 20224 min read
How can I invest in marketing, when I can't guarantee the returns?
As a startup marketing agency in the UK tech industry, often our clients are doing things for the very first time. That's the nature of...
Bloom Content Team
Feb 20, 20222 min read
Goodbye marketing funnel, hello hourglass model
When it comes to the journey that a customer takes, we tend to look at it as a process from start to finish,taking them from a potential
Bloom Content Team
Feb 14, 20223 min read
How to achieve product-market fit for your business
In the early stages of business, achieving product-market fit is the single key to unlocking growth. Product-market fit - or PMF* -...
Bloom Content Team
Jan 16, 20224 min read
Our top predictions for 2022
According to Jessica Hall, Bloom Marketing Director, the top predictions for business in the new year anchors on the foundational...
Bloom Content Team
Dec 15, 20212 min read
Year in Review: 2021 Marketing
After 2020, all we wanted was an uneventful year. 2021 continues to be turbulent and we are all learning to quickly adapt to new ways of...
Bloom Content Team
Dec 11, 20219 min read
Bloom's a winner! The Manifest crowns us in the top global agencies
Bloom is proud to be among the highest-recommended agencies in The Manifest's inaugural list of Clutch's best agencies. In this...
Bloom Content Team
Nov 12, 20212 min read
Top 5 ways to go from startup to scale-up
Leading brand marketing agency for tech scale-ups, Bloom, breaks down 5 strategic ways to get your business from "cute startup" status to...
Bloom Content Team
Nov 12, 20215 min read
The Metaverse is here
Today, Facebook unveiled its new brand identity; Meta. This is a huge moment we need to talk about. For tech, for branding, for marketing...
Bloom Content Team
Oct 28, 20215 min read
How to: Create 20 pieces of content from just one
"Our biggest struggle is coming up with new content." "How can I keep producing enough content for my social media calendar?" "We don't...
Bloom Content Team
Oct 26, 20211 min read
What's the difference between a startup and a scale-up?
Startup and scaleup describe two different stages of company growth.
Bloom Content Team
Sep 5, 20214 min read
Brand archetypes: what are they?
Have you ever felt a connection, attraction or affinity to a certain brand?
This could be down to brand archetypes.
Bloom Content Team
Aug 6, 20213 min read
Marketing Pride in 2021: How to be less performative and more meaningful.
True allyship goes beyond simply changing a logo, it is taking action and working towards real change.
Bloom Content Team
Jun 15, 20214 min read
31 FREE marketing resources for entrepreneurs and startups
We are passionate about supporting entrepreneurs and startups. This is why we are letting you in on some trade secrets.
Bloom Content Team
May 13, 20215 min read
Post-lockdown marketing *every* startup needs
The light at the end of the tunnel is glowing brighter by the day. As we emerge from lockdown, marketing your startup should be at the...
Bloom Content Team
Apr 12, 20214 min read
What are NFTs and how can brands leverage them?
Imagine spending $69 million on a piece of art that you can never physically touch or hang on a wall. Welcome to the wild world of NFTs....
Bloom Content Team
Mar 17, 20215 min read
THE VINE
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When we're not busy creating content for clients, we're sharing our musings, insights, and experiences over here on the Bloom blog (a.k.a. The Vine)
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